The configurator
A configurator lets your customers put a product together themselves — with exactly the combinations you can actually build.
When a configurator pays off
Many variants
As soon as dimensions, materials and accessories can be combined freely, every price list becomes confusing. A configurator shows only what fits.
Lots of advice
If your sales team answers the same questions again and again, the interface can take that over — in the evening and at weekends too.
Made to measure
If you build to measure, you need orders without queries. Dimensions, bill of materials and price come along.
Frequent returns
If customers often expected something else, it helps to show the product beforehand exactly as it will be delivered.
What you get out of it
A configurator is not a shop window but a tool. It takes work off your sales team and doubt off your customers.
- Fewer queries
- What would otherwise be settled on the phone, the interface answers by itself.
- Fewer wrong orders
- Invalid combinations are ruled out before they reach an order.
- Faster quotes
- Price and bill of materials are fixed as soon as the configuration is complete.
- More confident decisions
- People who see their product first order with fewer doubts — and return less.
- Fewer samples
- Variants can be shown without producing or photographing them first.
- A view of demand
- If you wish, you see which variants are chosen — without personal data.
Features as needed
Every configurator starts lean. These building blocks are added when your product calls for them.
- Real-time pricing
- Bill of materials and dimensions
- Multiple languages and currencies
- View in your room via AR
- Share a configuration as link or QR code
- Data sheet as PDF
- Quote request instead of a cart
- Handover to shop, ERP or production
- Maintain variants and prices yourself
- Separate prices for dealers and end customers
How we work
From the first conversation to running live. The process stays the same whether it is a material choice for a single item or a configuration system for an entire range.
First conversation
We talk about your product, your variants and what your customers should be able to choose. Afterwards you know what form of configurator makes sense for you.
Taking stock
We review what exists: product data, pricing logic, combination rules, CAD or 3D data. If models exist we prepare them and set the anchor points. If not, we handle the modelling.
Concept and quote
You receive a quote with a fixed scope and deadline, split into stages. The range runs from the material choice for a single item to a configurator for a complete range.
Build
Rule set, calculation and interface are built in parallel. You get a usable preview early and review progress with us continuously.
Integration and launch
Connection to your shop system, testing with real orders, handover. On request with training so your team maintains variants and prices themselves.
Ongoing development
Operation, maintenance and extension as needed — from an additional product to another language. The source code is yours.
Modelling
We build your 3D models
From a drawing, a CAD file or even just a photo we create the model your configurator needs: true to scale, cleanly built and with the anchor points where parts come together.
Well prepared for the first call
The more you know in advance, the more precise our quote. Go through these questions — not all of them need an answer yet.
Product
- Which products should be configurable?
- Which options exist — dimensions, materials, colours, accessories?
- Which combinations are ruled out?
Data
- Are CAD or 3D files available?
- Where do prices and item numbers live today — spreadsheet, ERP, PIM?
- Are there photos or drawings if no models exist?
Sales
- Should customers buy directly or request a quote?
- Which shop system should the configurator run in?
- In which countries and languages?
Framework
- By when should the configurator go live?
- Who will maintain variants and prices later?
- Is there a budget we should work towards?