What we do

Everything around product configurators — from the first sketch to running live in your shop.

3D configurators

Assemble products in the browser in real time, rotate them and view them from any angle — no download, no plugin, on mobile too.

2D configurators & planners

Floor plans, surfaces and cutting layouts in top view. Often faster than a 3D model — and for many products more precise.

Shop integration

Connects to Shopware, Shopify, WooCommerce and other systems. Configuration, price and variant land directly in the basket.

UI/UX for configurators

An interface that stays understandable even with hundreds of variants. The difference between a configurator that sells and one that puts people off.

Custom software

Rule sets, pricing logic, bills of materials and ordering processes behind the surface. Whatever cannot be combined is never offered in the first place.

Interfaces & automation

Handover to ERP, PIM and production. A configuration becomes an order without anyone retyping anything.

View in your own space

Place the configured product to scale in the customer's own living room or workshop via QR code — no app, straight from the phone's browser.

Quotes instead of a cart

For products that need explaining: the configuration becomes a PDF quote with your tiered prices and terms, rather than a buy button.

Save & share

Pass configurations on as a link, QR code or spec sheet. The customer gets a second opinion, your sales team picks up the same state.

Beyond configurators

The same technology carries other interactive applications too. If your project is not a configurator, talk to us anyway.

Interactive training

Knowledge you can touch sticks: processes, assembly or maintenance to play through — with points and levels like a game if you wish.

3D product views

A model you can rotate and take apart explains more than any image gallery — on the product page, in a quote or in a sales conversation.

VR walkthroughs

Walk through rooms, plants or products at full scale before they are built — with a VR headset instead of on the building site.

Touch apps for trade shows and stores

Large screens where visitors tap, swipe and compare on their own — with advice alongside or entirely without.

Six questions to ask any provider

Whether you work with us or someone else: these questions separate configurators that sell from expensive toys. Our answer is below each one.

Can people use it without instructions?: We have it tested by people who do not know the product. Where they get stuck, we rebuild.
Is the price right for every combination?: Prices and rules come from your data, not from a retyped spreadsheet.
Does it run on an older phone?: We test on real devices, not just on the developer's machine.
Does the order arrive complete?: Configuration, price and bill of materials land in the shop, the ERP or a PDF — no retyping.
Can I change things myself later?: Your team maintains new materials, prices or languages itself, without having to ask for every little thing.
Who owns the code?: You do. No monthly licence, no lock-in to us.

We work with any tech stack you like

Whether React, Vue or an existing shop system — the configurator fits into your environment instead of replacing it.

WebGL & WebGPU: The browsers' graphics interfaces: 3D runs straight on the graphics card, with no plugin and no installation.
three.js & React Three Fiber: Our foundation for 3D scenes in the browser — proven, open and easy to maintain.
glTF & model preparation: CAD data or our own modelling in Blender becomes lean models that load fast.
React, Next.js & TypeScript: Interfaces built from type-safe components — or embedded in your existing framework such as Vue.
Shop systems: Shopware, Shopify, WooCommerce, Magento or custom systems: configuration and price land in the cart.
Interfaces: REST and GraphQL, connections to ERP, PIM and production. Data is taken over instead of retyped.
Augmented reality: View it in your own room straight from the phone's browser, via QR code, no app.
Virtual reality: Applications for VR headsets when a product or room should become walkable.

The work is behind it

The tidier a configurator looks, the more rules are usually behind it. We do that work so your customers only have to choose.

What happens with one click